“Swissflix” will be launched until 2024

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“Swissflix” will be launched until 2024

“Swissflix”will be launched by the swiss Federal Office of Culture (FOC – german: BAK), a Netflix-like streaming platform which will be owned by the Swiss administrative unit.

The Swiss Federal Office of Culture plans to launch “Swissflix” as an online streaming platform for Swiss films. An estimate time-line for launching “Swissflix” will be until 2024. Unlike the american version available worldwide, Netflix, “Swissflix” will most likely be free for the Swiss people thanks to the consumers which already fund the movies with their taxes, according to FOC head of film, Ivo Kummer.

“Swissflix” will be launched until 2024

“Swissflix” is just an internal name and it’s not the official name of the streaming platform (yet) and it would be launched until 2024. Switzerland’s national film archive, Cinemathèque Suisse in Lausanne, would be in charge of the “Swissflix” project and the long period of time needed for the platform’s launch would be because of copyrights which need to be clarified. Besides offering free online quality content for Swiss people, the scope of the new online streaming platform would be to avoid forgetting Swiss movies after their launch, a good method to continuosly promote the Swiss movie archive.

The Federal Office of Culture spends yearly around CHF 30 million (around €26.5 million) for Swiss movies and the main objectives of this agency are promoting Swiss culture and preserving the country’s cultural heritage. The launch of the new streaming platform would help both objectives so Swiss movies will be both promoted and preserved. The FOC (BAK) agency promotes the following national domains: literature, theatre, dance, music, film and visual arts.

“Swissflix” will be launched until 2024

Although it will take some time (around 5 years), the new streaming platform would be welcomed, especially if its content will remain free. What is your opinion regarding the potential launch of the new Swiss streaming platform, “Swissflix”?

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